Offshore Coffee Co, a beloved brand among surfers, students, and locals with a thriving wholesale partner program, has undergone a website redesign to enhance its e-commerce capabilities. As part of the project, the website was revamped on Shopify to leverage industry-leading features such as shipping, subscriptions, and inventory management. The focus was on improving Offshore's SEO and website indexing to increase visibility and attract customers interested in their wide range of wholesale services.

Since the overhaul, Offshore Coffee Co has seen significant improvements in search result rankings, online sales, site visits, and click-through rates. The user-friendly interface of the new site allows staff to easily update content, ensuring that customers are informed about special releases and new products.

The redesign aimed at creating a seamless online experience for customers while showcasing Offshore Coffee Co's unique offerings. The success of the project is reflected in the tangible growth metrics observed post-launch, underlining the positive impact on Offshore Coffee Co's digital presence and revenue streams.